Kendrick Lamar is set to headline the Apple Music Super Bowl Halftime Show at Super Bowl LIX in New Orleans on February 9, 2025. The Grammy-winning artist expressed his excitement about bringing hip-hop to the NFL's championship game, emphasizing the genre's cultural impact. Lamar's career achievements include 17 Grammy wins and a Pulitzer Prize, showcasing his influence in the music industry. Roc Nation founder Jay-Z praised Lamar as a 'once-in-a-generation' artist, highlighting his ability to shape and influence global culture.

• Kendrick Lamar will headline the Super Bowl LIX halftime show.
• Lamar aims to showcase the impact of rap music during the performance.
• He has received significant accolades, including 17 Grammys and a Pulitzer Prize.