The NFL's new dynamic kickoff rule is showing promising results in the preseason, with an increase in the rate of returns and the potential for big plays. However, concerns remain about whether this trend will continue into the regular season as coaches may prioritize risk management. The league does not anticipate moving the touchback spot from the current 30-yard line to the proposed 35-yard line, emphasizing the need for ongoing evaluation of the rule's impact on gameplay and player safety.

• The NFL's new kickoff rule has led to a significant increase in return rates during the preseason.
• Player safety remains a priority, with new helmet technology and training camp adjustments aimed at reducing injuries.